Sunday, 20 November 2011

Pricing of My Magazine

Looking at the different socio economic groups it is clear to me that my magazine will be targeted mostly at people within sections D and E. This makes it clear that my audience will not have much money and therefore will have to be wise with how the spend it. Due to this I have decided to price my magazine at £2.00 per issue, and there will be issues brought out monthly on the first date of that month. My magazine will be compared to others such as 'Q' and 'NME' which are priced at an average of around £3.00 therefore charging a lower rate for my magazine will attract their audience and also a new audience of people looking for something cheap to read. I will publish my magazine on the first of every month as this is an easy date to remember, also if the students who this magazine is targeted at have jobs then this date will be directly after their payday therefore they will have money to spend on leisure and recreational things.

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